Friday, July 01, 2005
So I was walking along the parking lot of the company across the street from ours. It was close to lunchtime, which means that I presently heard the loud car horn trumpeting the arrival of one of that company's food trucks. Now, this horn is polyphonic, it actually belts out a melody, a bit like the kid's ice cream tucks, but which was, in this case, a shortened version of the popular Mexican song: "La Cucaracha".
This made me think that the food truck guys needed a quick and short lesson in basic marketing:
Marketing axiom #452:
"Cucarachas and food don't mix very well."